Our patent-pending process has eliminated many aspects of brand creation that have proven to have little value. For example, we deliver fewer, more powerful name options rather than scores or hundreds of weak and/or meaningless names. Our process also largely eliminates the personal subjectivity that can have a detrimental effect on budget, scheduling and ultimately the quality of the selected name.

Simultaneously, our process delivers more value by culminating in Power Names that are more effective at building brands.

The Pollywog process results in: