by Devon | Nov 7, 2022 | Awards, Pollywog News
We’re excited to announce that our work on behalf of the Tephra Institute for Contemporary Art has won a silver award at the 2022 Season 2 MUSE Awards. Ours was one of more than 6,000 total entries received from across the world, and we are honored to be...
by Devon | Oct 27, 2022 | Awards, Naming, Pollywog News
We’re pleased to announce that Pollywog has earned a Gold Award at the 2022 MarCom Awards for our naming work on behalf of the Oxbox energy storage system. The Marcom Awards is an international creative competition that recognizes outstanding achievement by...
by Devon | Feb 3, 2022 | Naming, Rebranding
After a 20-month process, the DC-based NFL team has a new name: Washington Commanders. Although the team’s previous name, Washington Redskins, had suffered decades-long charges of racism, it was the USPTO’s canceling of its trademark registration that...
by Devon | May 24, 2021 | Naming
A recent study published in the Journal of Marketing suggests that feminine-sounding brand names appeal more to customers than their male counterparts. Aside from actually using a woman’s name (i.e., Victoria’s Secret, Liz Claiborne, Vera Wang, etc.), what...
by Devon | Mar 22, 2021 | Pollywog News
For the second year in a row, Pollywog has won the 2021 Clutch leader award for top branding agencies. “We’re honored and thrilled to once again be named a top branding company by Clutch. We want to thank our clients for their faith in our agency, and for their...
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