The Barbecue Summer that Wasn’t

When can a powerful name work against you? When you don’t deliver on its promise. Take this example: Back in April, Britain’s official weather forecasting service predicted beautiful weather for the upcoming summer season. But instead of using typical...

An Open Letter to General Motors

Dear General Motors: I read in The Wall Street Journal that you want to attract a younger audience to your Buick brand. As an American taxpayer, I own 62% of your corporation, so it pains me to say that this strategy is doomed. The Buick brand is imprinted as a car...