by Devon | Dec 6, 2018 | Pollywog News
Pollywog has been working with brands in their formative stages since 2007, and we’ve always endeavored to produce nothing but the best work for our clients. To get some feedback on how we’re doing as a company, we created a profile on Clutch, a B2B ratings and...
by Devon | Aug 28, 2018 | Pollywog News
Clutch, a global directory of business-to-business services, has named Pollywog one of the top 10 naming agencies in the U.S. Clutch provides a platform for third-party reviews from clients, all of whom speak directly to Clutch and share their experiences. As a...
by Devon Thomas Treadwell | Dec 16, 2014 | Naming, Pollywog News, Positioning, Rebranding, Small Business
Financial services firms are typically named after their founders. When they first hang their shingle, most advisors are the sole proprietor of their business. And because it’s a relationship-driven industry, they want their clients to pass their name to others....
by Devon Thomas Treadwell | Dec 16, 2014 | Naming, Pollywog News, Rebranding, Small Business, Taglines
Small business owners have to wear a lot of hats. Not only are they their company’s chief executive officer, in many cases they are also the finance director, human resources specialist, marketing coordinator and IT administrator. So when small business...
by Devon Thomas Treadwell | Sep 18, 2013 | Brand Identity, Branding, Naming, Pollywog News, Taglines
The concept of medical malpractice was first articulated in 1768 by Sir William Blackstone, who used the term “mala praxis” to describe the improper, unskilled or negligent treatment of a patient that leads to injury or death. By the middle of the...
by Devon Thomas Treadwell | Jun 19, 2013 | Branding, Naming, Pollywog News, Positioning, Small Business
Athletes can be a superstitious lot. They have “lucky socks.” They avoid getting a haircut before a big game. They want special people to attend their games — or to stay away. They do certain things in a certain way, at a certain time. Why? Because a...
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